This course gives students an understanding on how to best use and navigate the web and other technology to best market articulate and market their creative work. Through lectures, screenings, assigned readings and practical work, students will explore a transmedia approach to producing that integrates storytelling and marketing content creation across multiple media platforms—including harnessing the power of audience to help shape and promote your story. Students will take the concepts discussed in class and apply them to their own creative projects.
- Professor: Dallas King